Tuesday, 30 April 2013

Ladders, Snakes and Perseverance.

Business can be something of a roller coaster, or in this scenario a game of Snakes & Ladders.

The climbs can be tough at times, needing investment of funds, time and resources. For small / medium sized businesses the Managing Director is so often the owner, operations officer, sales director and marketing director. Are you taking on too much?

If you recognise this picture, you’ll know that each rung of that ladder is a brow sweating (or glowing - PC) effort. Then, when you hit that snake, you’re back where you started if not further down the competitive board. Ladders are the product of all our own efforts and combined with the prudence to bring in the support of others when we feel the goals of clarity and success merit the help.

Snakes are either operational mistakes or the effects of external forces – political, competitive, climatic, economic … the list can be endless. But snakes are all too often the result of the business leader taking on too much and dropping the ball at that oh so crucial moment.

What’s the point?

The point is that the ladder is always steadier / easier to climb if someone else is holding it. That supporting resource could be someone like us – ASPIRUS.

ASPIRUS Words is now proudly in partnership with intime PROFIT.

Between us we have the skills and experience to take a firm hold of our clients' corporate ladders.

Because the wobble is now steadied by professional support, you are better placed to climb with renewed confidence. Our combined services equip business owners and managers better to take on each new rung whilst keeping those snakes at bay.

But what of Perseverance?

Of perseverance, according to Henry Ward Beecher:

“The difference between perseverance and obstinacy is that one often comes from a strong will, and the other from a strong won’t.”

Beecher was a highly regarded American Congregationalist, clergyman, social reformer, abolitionist and speaker of the mid-19th century. If nothing else, his legacy is a collection of wise words and heart felt wisdom…

“It is easier to go down a hill than up it but the view is much better from the top.”

If you want to bring clarity to your communications and to grow your business - use  a strong will, not a strong won't - the view really is better from the top.


02476 609 104
Rodney Bashford


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